Social Media Management

Master the art of social media management and grow engaging online communities

12 Weeks
Beginner to Intermediate
Small Class Size
Certificate Included
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Course Overview

Our Social Media Management course teaches you how to build and manage successful social media presences across multiple platforms. Learn to create engaging content, grow authentic followers, and measure your success with analytics.

From content planning to community management and paid advertising, you'll gain practical skills to manage social media accounts professionally. This course combines theory with hands-on practice using real accounts and case studies.

What You'll Learn

  • Platform-specific strategies for Instagram, Facebook, Twitter, and TikTok
  • Content planning and calendar management
  • Community management and engagement techniques
  • Social media analytics and reporting
  • Paid social advertising basics
  • Crisis management and reputation handling
  • Content creation tools and best practices
  • Influencer collaboration strategies

Who This Course is For

  • Aspiring social media managers
  • Business owners managing their own social presence
  • Marketing professionals expanding their skill set
  • Content creators looking to grow their audience
  • Anyone interested in social media career opportunities

Course Details

  • Duration:
    12 Weeks
  • Schedule:
    Weekdays & Weekend Options
  • Class Size:
    Maximum 15 Students
  • Requirements:
    Smartphone or Laptop
  • Certification:
    SCTv HUB Certificate of Completion
₦200,000
Apply Now

Course Curriculum

A comprehensive guide to professional social media management

Module 1: Social Media Fundamentals
  • Platform Overview

    Understanding different social media platforms and their unique characteristics.

  • Account Setup and Optimization

    Creating and optimizing professional social media profiles.

  • Content Strategy Basics

    Developing effective content strategies for different platforms.

Module 2: Content Planning & Creation
  • Content Calendar Development

    Creating and managing effective content calendars.

  • Visual Content Creation

    Tools and techniques for creating engaging visual content.

  • Copywriting for Social Media

    Writing compelling captions and social media copy.

Module 3: Community Management
  • Engagement Strategies

    Building and maintaining active communities.

  • Crisis Management

    Handling negative feedback and social media crises.

  • Influencer Collaboration

    Working with influencers and managing partnerships.

Module 4: Analytics & Optimization
  • Social Media Metrics

    Understanding and tracking key performance indicators.

  • Analytics Tools

    Using platform insights and third-party analytics tools.

  • Performance Optimization

    Using data to improve content and engagement strategies.